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Could That Zoom Meeting Have Been an Email? Time is Ltd. Announces Zoom Analytics for Businesses to Measure Meeting Effectiveness

Digital Tool Sprawl
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May 26, 2022
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2
min read
If there’s one thing about the modern workplace that we can all agree on, it’s that video conferencing has become the dominant meeting tool for communicating across a distributed workforce. Video software became the go-to for substituting in-person meetings during the pandemic. 

The “Zoom Boom” was facilitated beyond the professional setting; it extended to our personal lives, and was the proverbial ‘band aid’ to connect with others during lockdowns which stretched from academia to social meetups, choir concerts, weddings, to a host of other events. In December of 2019, Zoom had 10 Million daily active users, by March of 2020 it had 200 Million. It only took a few months of the pandemic for Zoom to become the most widely used video meeting platform in the world, with 89% of Zoom customers using it  for work purposes.  

Enhancing Online Meeting Culture

No matter if you have on-site or distributed hybrid teams, your workplace has likely adopted video collaboration software in some form. Chances are, it’s Zoom. Despite the fact that you may be meeting with your colleagues on a video platform more frequently, that doesn’t equate to a better or more efficient working environment. 

CEO & Founder, Jan Rezab at Time is Ltd. had this to say:

Most companies and teams face serious issues establishing a culture that isn’t overloaded with unproductive or inefficient meetings, and the repercussions range from daily frustration and meeting fatigue to revenue loss and plummeting employee retention rates. By enhancing our Zoom Analytics offering, we’re providing organizations with powerful data that allows them to evaluate their current online and offline meeting culture, understand where they’re going wrong, and take action to improve meetings for their employees.

That’s why Time is Ltd. is excited to announce our Zoom integration that provides businesses enhanced meeting insights. This is a welcomed addition, as our customers can now have analytics across every major meeting and videoconferencing technology, including Zoom, Microsoft Teams, Google Meet, Webex by Cisco, and BlueJeans by Verizon. 

How to Drive a Better Employee Experience
In this report, we share the latest research and best practices for measuring the employee experience. It’s packed with a sample action plan that maps directly to hard ROI for reducing turnover, and much more.
See Whitepaper

Read the full press release here.  

Takeaway 

Time is Ltd.’s solution provides companies with a wealth of valuable insights - ranging from easy-to-understand data visualizations showcasing meeting collaboration dynamics to calculations about how meeting overload is impacting the company’s bottom line. The platform empowers organizations to set goals, targets, and KPIs to improve both their in-person and virtual meeting culture. It even allows Sales and Account Management teams to calculate the ideal length and frequency of external meetings for generating and retaining revenue.

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Article by
Evan James
Marketing professional with 15 years experience, now SVP of Marketing at Time is Ltd., the world’s leading employee experience & engagement SaaS company. Prior to Time is Ltd., Evan has held marketing leadership roles in Skillz (SKLZ), and Emplifi (acquired for $200M). Evan has a wide range of experience ranging from energy, gaming, and social media to helping early-stage startups scale their marketing to become industry titans.
Article by
Evan James
Marketing professional with 15 years experience, now SVP of Marketing at Time is Ltd., the world’s leading employee experience & engagement SaaS company. Prior to Time is Ltd., Evan has held marketing leadership roles in Skillz (SKLZ), and Emplifi (acquired for $200M). Evan has a wide range of experience ranging from energy, gaming, and social media to helping early-stage startups scale their marketing to become industry titans.

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